The Best Brand Events are Experiences - Australia's Sunshine Coast Shone

Updated: Feb 25, 2020

After speaking last week at the #Ausevents Australian Events Symposium I was asked what is the favorite brand event that I've attended recently and why. To those who attended my talk, I'm sorry - you may know the answer.

The best brand event that I've attended recently is "Breakfast on the Bar', hosted by Visit Sunshine Coast #visitsunshinecoast. This was a breakfast with a difference!

Together with delegates, I walked from the Resort lobby to a riverside jetty before enjoying an early morning boat ride on calm waters. After five minutes we all arrived at a large, pristine sandbar near the mouth of the Maroochy River.